News for animal health professionals | | Veterinary Medicine Update | | | | - Drug-resistant bacteria spreading from humans to chimpanzees
A recent study found that humans are passing drug-resistant strains of staphlyococcus aureus to chimpanzees at sanctuaries in Africa. Scientists worry that the chimps may pass the bacteria to other animals and possibly back to humans in a more potent form. "The chimpanzee may serve as an incubator where the pathogen can adapt and evolve, and perhaps jump back to humans in a more virulent form," said Emory University primate disease ecologist Thomas Gillespie. LiveScience.com (8/21) - Treetop trails create wild experience for zoo animals, patrons
In an effort to create a more real-life experience for residents and visitors, the Philadelphia Zoo created 700 feet of enclosed primate trails that wind through the zoo's trees. "We believe that the opportunity to travel, to explore, to choose to go toward things that are interesting, move away from things, really control their own experience ... is going to be incredibly enriching for the animals in our care," said Chief Operating Officer Andrew Baker. Trails are planned for other species, and animal care personnel will be assessing hormone levels in fecal samples to determine whether the animals are benefiting from the experience. The Washington Post/The Associated Press (8/23) | Earn 2X rewards points on advertising costs with The Business Gold Rewards Card from American Express OPEN. Designed to earn Membership Rewards® points faster: • 3X points on airfare • 2X points on advertising, gas, shipping • 1X points on everything else LEARN MORE AND APPLY | - Boy creates "bucket list" for his dying service dog
Cole Hein, an 11-year-old boy who has a condition that randomly stops his breathing, created a "lick-it list" for his dog, Bingo, who developed canine cognitive dysfunction syndrome. Bingo, a 13-year-old Jack Russell terrier, sounds an alert when Cole stops breathing and needs CPR, and she has saved the boy's life several times. The list, a canine "bucket list," includes dog-friendly ideas such as sampling dog treats shared from around the world. The Bark online (8/22) | Reach Health Care Leaders with SmartBrief You read SmartBrief, but did you know that SmartBrief publishes more than 30 unique e-newsletters for health care professionals? SmartBrief delivers an engaged audience of more than a half-million health care providers and business leaders, driving best-in-class click through rates and consistent reader engagement. To find out if we're reaching your target audience, click here. |
Around the Office | | | | - Get more out of your Facebook outreach efforts
One way to get your Facebook followers more interested in what you are posting on the platform is to use image posts to share your content, John Jantsch writes. "I always like to experiment with ways to get more views and engagement and it's clear that images win," he explains. You should also take advantage of Facebook's built-in scheduled posts feature. Duct Tape Marketing (8/21) Policy Watch | | | | - Feds: Slaughterhouse footage disturbing but not a food safety issue
Although federal officials say footage from a California cattle slaughterhouse sheds light on disturbing treatment of animals there, they say there was no evidence of danger to the human food supply. A number of restaurants and retail outlets have reportedly severed ties with Central Valley Meat after videos from inside the plant surfaced, raising allegations of mistreatment and possible food-safety issues. "We have reviewed the video and determined that, while some of the footage provided shows unacceptable treatment of cattle, it does not show anything that would compromise food safety," said Al Almanza, administrator of the USDA's Food Safety and Inspection Service. Los Angeles Times/L.A. Now blog (tiered subscription model) (8/22), USA TODAY/The Associated Press (8/22) - Experts address owner concerns at AVMA convention
At AVMA's Annual Convention earlier this month, several veterinarians addressed owner concerns on topics including a cat who may have megacolon, a dog with Cushing's disease, a cat with a habit of chewing electrical cords and an elderly cat with litter box problems. Among the veterinarians who tackled these questions were Dr. Richard Ford, of the College of Veterinary Medicine at North Carolina State University, Dr. Mark Russak, president of the American Animal Hospital Association, and Dr. Ilona Rodan, former president of the American Association of Feline Practitioners. Anchorage Daily News (Alaska)/Tribune Media Services (free registration) (8/22) | Five Tips to Better Digital Conversations Consumers increasingly have more control over their brand relationships. They tell companies where, when, what, and how often they are willing to engage with their brand. And perceptive marketers are listening to and capitalizing on what their customers and prospects are saying. Learn five tips to put that knowledge into action with this FREE white paper. | - The September 1 issue of JAVMA News is available online
News and feature articles about the veterinary profession and animal health are available online for free from the twice-monthly Journal of the American Veterinary Medical Association. Read the September 1 JAVMA News. | The AVMA Veterinary Career Center (VCC) has the candidates and jobs you need to Find the Right Fit for your veterinary, veterinary technician, veterinary hospital manager and other team position needs. Come to www.avma.org/vcc to get started. | SmartQuote | | | | | Talent develops in quiet, Character in the torrent of the world." --Johann Wolfgang von Goethe German writer, artist and politician | | | The news summaries appearing in Animal Health SmartBrief are based on original information from news organizations and are produced by SmartBrief, Inc., an independent e-mail newsletter publisher. The AVMA is not responsible for the content of sites that are external to the AVMA. Linking to a website does not constitute an endorsement by the AVMA of the site or the information presented on the site. Questions and comments should be directed to SmartBrief at avma@smartbrief.com. | This SmartBrief was created for jmabs1@gmail.com Advertise | Account Director: Aaron Kern 202-407-7866 | | | | Read more at SmartBrief.com | A powerful website for SmartBrief readers including: | | | | | | Recent Animal Health SmartBrief Issues: - Wednesday, August 22, 2012
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